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Market Systems Development

We build the distribution and operating model around a live index product — the systems and demand work that carry it from a pricing sheet to a real policyholder.

A rural agrodealer taking a payment on a mobile point-of-sale device at a produce stall.

What this involves

The infrastructure between a priced product and a paid claim

A well-priced index product still needs somewhere to sell, register and pay out through. Market Systems Development is the technical and operational work that builds that infrastructure for insurers, reinsurers and MFIs, and makes sure real demand holds up once the pilot ends.

  • Distribution model design

    Technical and operational support for insurers, reinsurers and MFIs building the model that carries an index product to the people who actually buy it, matched to how a given market already distributes financial products rather than a model imported wholesale from somewhere else.

  • Digital operations across the policy lifecycle

    Registration, premium collection, seasonal monitoring and payout disbursement, run as one connected digital workflow instead of four separate systems an operations team has to stitch together by hand.

  • Awareness and understanding

    Content that explains what an index product does and does not cover before someone buys it, including materials written in local languages and designed for low-literacy audiences, so understanding does not depend on a field agent's memory of the terms.

  • Sustainable-demand design

    Structuring the offer itself so demand holds up after a pilot ends: smart premium subsidies, bundling with other financial products, and other demand mechanisms suited to the specific market rather than a one-off subsidised launch.

Talk to us

Talk to us about distribution

If you're building or scaling how an index product reaches real policyholders, this is the team that builds the systems and demand model around it.